CanUX ’07: Eating Your Own Dog Food

Yesterday, Lou Rosenfeld opened CanUX with a talk on building his new company Rosenfeld Media on user experience principles.

Lou has a great series of books and authors lined up, and he’s weaving UX deeply into his design and development process. I’m really impressed with the cover designs by none other than the Heads of State (I’m a fan of their gig posters):

Cover for Mental Models by Indi Young

More details on Lou’s process are available in his presentation:



Gene Smith


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