Strategy, design and evaluation for complex digital products and services.

02 Oct 2015 by Lisa Farlow

Unmoderated Usability Testing

Recently at nForm, we’ve been considering adding unmoderated usability tests to our list of research techniques. While we frequently do both in-person and remote facilitated tests, there are some benefits to unmoderated sessions. This article explores the pros and cons … Read More

12 Aug 2015 by Gene Smith

Goodbye. And hello.

Last Friday I walked down to my lawyer’s office, sat down in a wood-panelled boardroom, and quickly signed a few papers. I checked my phone when I was done: it took all of seven minutes for me to resign from … Read More

27 Jun 2015 by Kerryn North

We’re Hiring an Information Architect/UX Analyst

We’re hiring an information architect/user experience analyst to work out of our Edmonton office. If you’re interested and you meet the requirements, please get in touch–we’d love to talk with you! … Read More

26 Jan 2015 by Kerryn North

What is a project manager?

Every time you go to a dinner party or a networking event, one of the first things people ask you is, “What do you do for a living?” It’s how we get to know someone and get them comfortable enough … Read More

24 Dec 2014 by Gene Smith

2014 Year in Review: Gene

Proudest moment: The work we've done with crown prosecutors (service design and interface design) this year has been really fun because they're articulate, engaged and passionate about what they do. Overall though, what I'm most proud of is having a … Read More

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